Posted in: Tattle, Technology

Vin Murria’s bid for M&C Saatchi is her most daring yet

‘Fearless’ female tech tycoon is at war with Mad Men in a rollercoaster takeover battle for UK-based advertising agency

Days after starting her first job in the male-dominated tech industry, a then 22-year-old Vin Murria was told she would never be successful because she was young, female and Asian.

Fast forward four decades and Vinodka (or Vin) Murria’s career highlights include the creation of three tech companies that reached a “unicorn” valuation of about $1bn (£820m). For her latest challenge, she is fighting the Mad Men of Soho in a rollercoaster takeover battle to buy M&C Saatchi, the advertising agency that created the 1997 “Demon Eyes” poster for the Conservatives.

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