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Pushing Buttons: How Tomb Raider’s Lara Croft was let down by generic games

In this week’s newsletter: The franchise has just been sold off on the cheap, but could the original video game heroine be saved by games that see her as more than just eye candy?

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There’s been an interesting development in the games business this week: Square Enix, the Japanese company behind Final Fantasy, has sold off basically its entire North American business for $300m. Swedish entrepreneur collective Embracer Group, a relative newcomer in gaming, is now the proud owner of studios in Montreal the US, and properties like Deus Ex, Thief and, of course, Tomb Raider.

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