Posted in: Tattle, Technology

Instagram rolls back some changes to app after user backlash

Reversal includes toning down algorithm that resulted in users’ feeds being deluged with videos from accounts they do not follow

Instagram is reversing some changes to the app following a user backlash that saw influencer royalty Kylie Jenner and Kim Kardashian turning on the platform.

The photo and video sharing app was accused of mimicking TikTok at the expense of its most loyal users, after user anger at a series of changes boiled over this week. Instagram said on Thursday it was rolling back some of the changes including a test version of the app that gave a full-screen display to posts.

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